In Company of Strength.

New Way® Prepares for Increased Exposure at 2015 WasteExpo

Iowa refuse truck manufacturer to unveil new front loader product.


Scranton, IOWA – New Way® Trucks is currently making final preparations for the solid waste and recycling industry’s largest trade show, WasteExpo. The event, which takes place June 1-4, 2015 in Las Vegas, boasts the industry’s largest exhibit hall. The Iowa based refuse truck manufacturer will showcase four trucks in their booth (#1390), including a King Cobra™ rear loaderROTO PAC® organics collection vehicleSidewinder™ automated side loader, and a brand new Mammoth™ front loader.

In addition to unveiling the new style front loader, New Way will feature four additional trucks at the 2015 WasteExpo, including a Diamondback™ rear loader in Hino booth #915, a ROTO PAC automated side loader in Freightliner booth #1831, a 16 yd Cobra™ in Peterbilt booth #2737 and an additional new style Mammoth front loader in McDevitt Mack booth #2597.

New Way, a large supporter of the Environmental Research & Education Foundation (EREF), has also donated a 20 yd Cobra™ truck to the EREF that will be auctioned off at booth #4800. The charitable organization auction has raised more than $14 million to help fund and direct scientific research initiatives for waste management practices.

“We always look forward to the WasteExpo event. Not only does this event give our team a chance to meet one-on-one with attendees and prospective customers, but it also allows us the opportunity to showcase our newest innovations,” said Phil Allen, VP of Sales and Marketing. “We’ve seen tremendous growth due to interactions at WasteExpo and with the reveal of a new front loader at this year’s event, we’re excited to get in front of attendees.”

The New Way WasteExpo team, which will be comprised of authorized dealers, engineers and company executives, will be on hand to answer questions at booth #1390. Those unable to attend WasteExpo can keep up with the action by visiting New Way’s WasteExpo webpage which will include event photos, downloadable truck flyers, social media feeds and more.

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